We are made for life. Luxury, redesigned.

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    We are made for life. Luxury, redesigned.

    At Pretty Rugged, we've introduced new technology with our RuggedTex® and SatinTex®
    making our products windproof, waterproof and washable.

    Because, we believe the best days are spent doing what you love with the people you love.

    We believe you should never let the weather get in your way.

    We believe in liveable luxury.

    Wrap up, snuggle in and fall in love with Pretty Rugged all year long.

    Waterproof & Windproof

    Our custom RuggedTex® and SatinTex® fabric is built to to keep you dry.


    Machine wash and tumble dry on low no heat. 

    to Last

    Designed to be your favorite outdoor companion for years to come.

    Faux Fur

    The perfect mixture of warmth

    and softness.

    From The Experts

    Shop Award Winning Blankets
    Shop Oprah's Favorite Thing

    Make It Personal

    Personalizing your Pretty Rugged blanket or outerwear makes this a special and unique gift for yourself or others.

    Whether you want to remember a special date, say thank you or "just because"; a personalized Pretty Rugged gift is the best way to do it.

    We know it can sometimes be hard to decide what to embroider, here are some of our favorites!

    About Us

    Immerse yourself in true luxury, warmth and coziness with our luxurious faux blankets, outerwear and accessories. Pretty Rugged products are perfect for relaxing in your favorite chair, a boat ride, by the fire pit, aprés ski, aprés sail or anywhere you go! All our products are windproof, waterproof and washable (yes, they’re all machine washable). Timeless luxury you can bring wherever life takes you!

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