What are RuggedTex™ and SatinTex™?

Untitled design (16).png__PID:26fdc34f-cd16-458b-9d32-770b183f4a55

Pretty Rugged products are perfect for taking with you on-the-go. Soft enough to keep you cozy, yet rugged enough to take on anything you throw its way from outdoor dining, a boat ride, to the fire pit!

We are made for life. Redesigned luxury.

Shop Now

What is RuggedTex™?

Our Original and Long Lap Blankets, select outerwear and accessories feature our RuggedTex™ technology or simply put, our waterproof backing. This special nylon backing features our proprietary technology that creates a completely waterproof barrier. Water runs right off of it making it perfect for any situation that's wet or rainy. 

What is SatinTex™?

Our TS Luxe collection, select outerwear and accessories feature our SatinTex™ technology - the first and only company to make waterproof satin. Our satin is soft and buttery, making it the perfect fabric for outerwear and the couch.

Why do I need a waterproof blanket?

If you’ve ever sat outside somewhere and been cold and wet, then you get it! Think of that sporting event, boat ride, or a moment by your firepit when you wished you had a blanket with both warmth and function.

Our Founder couldn’t find that blanket anywhere, so she created one to keep you warm and dry; so, you can enjoy your time outdoors with the ones you love, the way you should! Redesigned luxury.

And inside, have you ever sat on the couch and spilled water, wine or coffee on your blanket? Our TS Luxe Blanket with SatinTex™ technology has you covered. 

Made for life's little accidents

Our proprietary RuggedTex™ backing makes up the 'rugged' in Pretty Rugged. It's waterproof to prevent life's little accidents from affecting you - whether it's spilled coffee, a wet seat, or rain, our RuggedTex™ wipes clean and keeps you dry. Our TS Luxe collection features our waterproof SatinTex™ backing, perfect for indoors.

Perfect size for couch surfing or stadium seating. Very warm and cozy!

Gina D.

Love this blanket, so soft and waterproof is a bonus for boating!!

Amy G.


We've spilled everything on our blankets - maple syrup, wine, coffee, mud, water, soup, the stomach bug (yes, we're not lying),
dog accidents (you know what we mean).

We only recommend washing when really  dirty, our RuggedTex™ and SatinTex™ backing can be wiped clean.

Our blankets are a part of our families lives and they're along for the ride. When they do need that deep clean, wash them by themselves on delicate and tumble dry no heat (no dryer balls).