Apartment Therapy has partnered with Pretty Rugged to create a City Mink Long Lap Blanket, launching on November 13th. Co-designed by Pretty Rugged Founder Tracy Slocum and Apartment Therapy Founder and CEO Maxwell Ryan, this blanket blends luxury and functionality, making it the “IT blanket of hibernation season."

About Apartment Therapy

Apartment Therapy is the leading independent home site, designed to inspire anyone to live a more beautiful and happy life at home. They guide their audience in creating a home that’s uniquely their own.

Maxwell Ryan

Founder & CEO, Apartment Therapy


"Since meeting Tracy years ago, I love how she has perfected the indoor/outdoor blanket to create a durable, warm solution that allows us to spend more time outdoors in all weather conditions,” explained Maxwell Ryan, Founder and CEO of Apartment Therapy. "We at Apartment Therapy are elated to work with her to infuse our style into her collection, and bring her work to our audiences across the country."
About Pretty Rugged

Founded by Tracy Slocum, Pretty Rugged combines luxurious design with unmatched functionality, featuring the world’s first blanket with a waterproof, windproof SatinTex™ backing. Inspired by Tracy’s heritage and a passion for durable elegance, the collection offers stylish essentials that elevate everyday life, from city adventures to cozy nights at home.

Tracy Slocum

Founder & CEO, Pretty Rugged


Tracy leveraged her extensive experience in design, manufacturing, and retail to build a Certified Women-Owned Business with a focus on livable luxury. Maxwell recognized Pretty Rugged as ‘Best in Market’ at a trade show when the company was only a few months old — a moment that meant everything to Tracy. Since then, she’s admired how Maxwell combines style and practicality, a philosophy she embraces in every product. Collaborating with Apartment Therapy to create this blanket has been an incredible experience, and Tracy is thrilled to share it with their audience.